South African mobile startup Carry1st has secured a US$2.5 million seed investment round led by CRE Venture Capital.
CRE Venture Capital was joined in this round by Perivoli Innovations, Chandaria Capital, Lateral Capital, Transsion’s Future Hub, and others.
The investment will enable Carry1st to invest and develop in the African games industry, developing more content, and investing in technology.
“Social gaming is the largest and fastest-growing form of mobile media, grossing more than three times all other app categories combined,” said CEO Robbin-Coker.
Founded in 2019 by Cordel Robbin-Coker, Lucy Parry, and Tinotenda Mundangepfupfu, Carry1st a mobile games publisher serving the first generation of African smartphone users
The investment round takes Carry1st’s total investment to US$4 million and the startup has so far reached over 1.5 million users across the region. The startup has already launched two games as direct downloads from its site, Carry1st Trivia and Hyper!.
“Our mission is to bring this world of interactive content to Africa and likewise to connect Africa to the world. Our belief is that building a local publisher, with differentiated tech and operating capabilities across marketing, distribution, and monetization is the way to be this bridge.” he added.
Image Credits: Carry1st